Company
Simile
AI company building foundational models of human behavior capable of simulating society at individual and population levels, enabling Fortune 500 companies to interact with agents representing real people for market prediction and decision-making
AIData & AnalyticsEnterprise Software
Funding History
Feb 12, 2026
Simile raised $100M from Index Ventures and other participants including angel investors. The company builds foundational models of human behavior to simulate society at individual and population levels, with customers including CVS and Gallup.
Jul 30, 2026
Simile raised $200M at a $2B valuation. The applied AI lab builds foundational models of human behavior for predicting consumer actions at scale, with customers including CVS and major Fortune 10/50 retailers, financial banks, and CPG companies.