Juxta raises $5M for GPS-alternative indoor/outdoor positioning system — $150K revenue in 6 weeks

Long time listener, first time caller. Thank you for coming on stream. Introduce yourself. Great to have you. Who are you? What are you building? I'm John Ferrara. I'm building JXA, which is a GPS alternative that can track anywhere on Earth with no hardware. I feel like I've seen this on X.

You might have seen our we had a pretty cool launch video. Very cool. Yeah. Okay. So, uh how does it work? I we that there there's some company that spun out of Google that just sold that does something similar. It's like magnetics. But what how do you how are you doing it? Yeah.

So, we basically use simulated technology to basically render any environment using satellite imagery or indoor floor plans into 3D. So, you're doing geoger. You could you could put it that way. Yeah. We should the company that way. Yeah.

And then we simulate millions of people or objects moving throughout space, simulate their sensor measurements like accelerometers, gyroscopes, and then train models on that and then basically deploy a software and we can leverage the IMUs which are like sensors that are already into every phone and most other devices today to track you adjacent to that like like I can see you through your Wi-Fi.

Lots of people love this. If you've seen that film in like the Dark Knight, there's like a scene where Batman kind of disappears. I know the one you're talking about, you know, that's how you can envision it. Yep. Uh that's going to be entertaining on the internet. What uh who who's the who's the buyer here?

Yeah, we sell a lot to like actually at this point uh like warehousing, manufacturing, logistics because 90% of all movement happens in GPS denied areas, indoors, underground, defense is a big one. I grew up in a military family, so we sell a lot to like try to sell a lot to like DoD, stuff like that.

But we right now we've made a lot of progress like selling to companies who want to like ship thousands of pallets or containers or move around a warehouse stuff like that. Do you require any custom hardware or could this be distilled at some point into just an iPhone app? No, it's just software. That's just software.

So like actually it was almost we were this close if you come next demo day we're actually going to be in the demo day app. We were YC want Gary and Jared wanted to track all the investors and founders to see where they were going but we weren't able to work with their app team quite in time.

So next demo day it'll be there but that's already existing. We're building actually small asset tags that are like 2 inch by 2 in that allow us to basically stack them stuff is important but doesn't have software and so that's where like we'll get to the point where we can do that sort of thing.

That's super super cool. Uh lightning round questions. How do you make your first dollar like fun? Sure. Yeah, we've we've uh done about $150,000 in revenue in the last like six weeks. Um good. Congratulations. Thanks. And then uh we're actually on pace to be at like 500K in the next two months.

Um there's a lot of demand. We have like hundreds of thousands of of these tags pre-ordered. Wow. Um fantastic. And uh yeah, we raised our round. Um 5 million at 40 was what our go giving it away. Sorry, I didn't mean to. Maybe that was too much. No, no, no. We try not to drag it out of people. Oh, my bad.

No, no, no, no. But it's helpful. It's very interesting. Um so, come back on the show when you want to announce the actual round. I guess you kind of pre-announce. Can I get a gong? Yeah, you can get a gong. We'll get the gong for the gong for you. Uh, how'd you make your first dollar on in life or in life or as a kid?

Um, as a kid I would Well, I worked a lot of really weird jobs. I got my first one when I was 13 working at a uh working 13 at a hot dog stand in a shack in Phoenix, Arizona. Um, so was shoveling hot dogs and it was gourmet hot dogs.

So, like basically pay $9 for a hot dog that got wrapped in naan bread instead of a normal bun. We charge you nine bucks. Uh, who's your favorite entrepreneur in history, live or dead? Oh my god. Um, I would say I would say I know the riff guys just said Dr.

Dre, but I'll say Drake because he just came out with that Amazon store and Drake's my favorite artist. So, what Amazon store? You haven't seen this?

He's This is his actual plot to take over Amazon Music as a distribution platform, but he's working with Amazon to sell all of his merch and all of his goods through their storefront and basically facilitate all their distri distribution through there. So, that's my copout answer, but I just love Drake.

Thank you so much for coming on. Great to meet you. Thanks for coming on. We have our next guest, uh, Casey. Let's bring her in. Welcome. Welcome. Final guest. Closing it out. Closing it out. Saving bats for last. Great to meet you. Welcome. Uh, introduce yourself for the stream. Tell us who you are.