Feanix uses genome sequencing and AI to predict dairy cow outcomes, scaling to 500K cows since August launch

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we have Mitchell from Phoenix. We're going back to milk.

Do you know what this company does? Let's bring in Mitchell. I'll have him explain it. How is this company tied to milk? You're the second milk related company of the day. The flapping airplanes guy. Loosely. Loosely. But please, I'll let you explain. introduce yourself in the company, please.

Yeah, of course. Second, milk related. I don't even know what that is, but yeah,

there was just an AI lab guest who was drinking milk and so I I made the Anyway, sorry. Continue.

One of our products. No, awesome. Well, nice to be on here. So, yeah, of course, Mitch, one of the founders of the Phoenix. We're um kind of using II like you said to help milk, but mainly to help dairy farmers manage their cows. So, at the end of the world, make milk that that other gentleman gets to drink.

Yeah. How is the is the dairy farmer market extremely concentrated at this point? Like are are you like almost proumer or is it like pure enterprise? You get in like the three biggest dairy farm aggregators and then you're done.

Maybe not three, but it's absolutely much more consolidated since you know back when it used to be guys with a couple cows in the back of the yard. No, our average dairy farm is 3,000 cows and doing tens of millions revenue.

Wow.

It's really good business. How do you actually plug in get data drive outcomes? Like what what what are you tracking? Do they have ERPs? How what's the actual data?

Yeah know it's really interesting as we've scaled dairy farms over the past like 30 years data collection has become a big part. Like you walk on to one of these dairies there's computer vision happening there. There's caller like all of the cows wear Fitbits. I mean they're not made by Fitbit but same thing [clears throat]

you know all that sort of. So there's a hell of a lot of data collection being there um kind of up to date. Most of it just goes to nothing. So that's where we really come in using a lot of that data there to actually help with insights.

Yeah. What Yeah. Break down like I would love to just like the specifics of like what what the actual product does, how how it's driving results for for the farmers.

Yeah, absolutely. So when we go onto a dairy farm, we collect genetic information on every single cow. So we literally whole genome sequence all 3,000 something cows on a dairy or however many there are.

We then combine that with what I call phenotypic data. But that's the physical data, the computer vision, the Fitbit, the weather, how much milk every cow is making, how much she's eating, all of that data. So we feed that into a big AI model which then makes predictions on the life of a cow. So when she's a day old, I can predict with about 90% accuracy what her life is going to look like. You know, how many whether she's going to get sick, when, how, how much milk she's going to make, is she going to get pregnant, when, how, that sort of stuff. And we use those to just make the farms a lot more efficient as far as their day-to-day management. And then what's the pricing model? Are you doing per cow?

Yeah, it's like per cow per year.

Per cow per year. Okay.

Yeah. Instead of a seat, we got a cow.

Yeah. And then and then what what what interventions are farmers taking? Do cows like trade hands in the secondary market. If a cow is particularly valuable,

they do. Cows sell for millions of dollars.

Millions of dollars. Yeah. I think the the highest is now over tens of millions is the best cows out there. Yeah. Pretty good. And and is that for like breeding purposes? Somebody like

elite line

is particularly

they really just make semen their whole life is pretty much it.

Yes. I mean what we really look like is actually kind of how it works. When we go onto a dairy there are farm workers show up and ask the computer what should I do today and our computer will tell them.

So we are really managing the dayto-day on the entire farm just so much more. I mean, nothing against our existing farmers, but you know, much more efficiently when you're able to look at both predict everything out with 90% accuracy and you're looking at every single piece of information.

It's dairy dairy super intelligence. It

really is. It's here. What uh how how big is it? Like how many farms are you guys active on today? Is is is the primary like bottleneck now? Just like having enough people to

to sell the product.

Uh well, actually I'm the person who sells. So I'm literally every single farm we close, I'm the person who spoke to them, but supporting them, you know, is quite a lot. So, um, obviously that doesn't scale forever either. But yeah, so we're on close to half a million cows now. So I mean that's about 5%, right?

Yeah,

that's pretty good.

And we only launched in August. So we have scaled to like I mean last year we did about two and a half million. I did two and a half million last week.

Um, so

yeah, we're going pretty fast as far as scaling. And really what I need now is just people to join. I mean, at the end of the day, it does still, even though it's an AI doing it, it requires

How many dairy cows are there on Earth?

Um, hold on. On Earth, there's like 100 million. In the US, there's like 10 million.

Mhm.

Okay. Okay.

Job's not finished.

Job's not finished.

But you raised some new money. Tell us about the round.

Yeah. So, we did our, you know, our seed round raised, you know, over 5 million. We got some

got some great investors that came in. So, you know, led by initialized overwater, these sort of people who are really helping us scale up this mission and um really just making the world of agriculture much more efficient.

Amazing.

That's amazing. I I like Yeah, being able to walk up to the computer on a farm and just say, "How do I tell me what to do?

Increase this cow's mouth milk yield." [laughter]

Computer, milk this cow. It's basically what's happening. [gasps]

Thank you so much. kill this cow, move this cow, milk this cow, treat this cow, all that. That's great. Yeah, I can I can imagine the farmer of the future walking around with a headset on just like seeing, you know, little little AR popups together.

Very very cyber punk. Cyber punk farming is here.

It is. It is. Well, congratulations on all the progress. Thanks so much for stopping by.

Great to meet you

and we will talk to you later.

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