ETN raises $1.6M to build Europe's TBPN, announces new studio and five-day-a-week schedule

Speaker 2: Guess what he says. What'd he say? You need to do a podcast.

Speaker 1: Podcast guy says, you need to do another podcast. On brand. Well, we have the perfect guest to talk about podcasting with because we have Luke nine Ronen Chambers from ETN, the European Technology Network. Welcome to the show. How you guys doing? What's going on? Here we go. Gentlemen, look at this. Look at this. That's all beautiful. Look at this. Has this ever happened before? I don't know. Yeah. I love the future. Thank you so much. Head us kick us off with the fundraising news. I wanna smash this gong.

Speaker 3: Well, you've seen me. We we raised $1,600,000. That's good. That's good. Congratulations. 9,000,000

Speaker 6: post money valuation. $99,000,000.

Speaker 1: Fantastic.

Speaker 6: Yeah. Announced today. Super happy. And new studio.

Speaker 1: It's it's cooking. It looks huge. You gotta trust there. Graphics are are are on point. Everything's coming together.

Speaker 3: Oh. You can raise the studio? Just Look at this. Us us a studio. The studio. Out of 10.

Speaker 1: This is a 10 out of 10. This is this I don't know. It's you have everything. There's nothing else that you need. It's no ultra dot It's good time. Is good. No. You got everything. This is awesome. No. I I I love that you guys you know, this is hard. I think you guys know, we know, but it looks sort of easy when you just see a clip and, oh, it's just a podcast. But, like, the to actually stick with it for a long time is hard. What has the journey been like? What have the hardest moments been? What does it feel like to actually getting here where you have the studio

Speaker 2: announcing this in July of all months. July in Europe, notoriously slow. But I I mean, that's the best part about these guys. Back in October Completely. Be like, hey. We had a great summer. Joke. Yeah. We're back. Well, I am I actually I actually emailed

Speaker 6: about 600 people from my from, like, you know, the last eight months that we've been doing this, and the amount of out of office emails that I got was was actually pretty shocking.

Speaker 3: So it's true. It's it's a little it's a little bit worrying, but no. We'll be fine. That that's the whole point. Yeah. That's great. We're ETM. We can figure it out. We had a we had a checklist to do, and I can just I'll I'll wheel it Go and grab it. Go and grab it. I can just While you're while you're doing that, the last No. The cameras. The BTZs, they they got everything. No kidding. Yeah. Look at us go. Dude, we figured out everything.

Speaker 1: We go. Is Jimmy You got a is James Weeks in the studio today or is he remote? No. Unfortunately You gotta get him in the studio. That mean Can you Can we go wireframe?

Speaker 6: We see that? Bring it. Bring it. What's this?

Speaker 1: To do. Oh. Holiday. Okay. Go on TBP. There we go. That's amazing. Check it off. Fantastic.

Speaker 3: So okay.

Speaker 1: I love I love that you guys have, like, so thoroughly reclaimed the whole, like, Europeans don't work joke that I don't know. It feels like it's completely diffused the meme, and now I'm just like, okay. Well, that's played out. You're grinding. You're going five days a week now. You're grinding.

Speaker 3: They are. They are. You you got any advice for us? What about a cheeky long weekend?

Speaker 2: Ibiza. Ibiza. Ibiza.

Speaker 3: A little Ibiza weekend. You guys are recently in France. How was how was the trip to Yeah. Hold on. You went to when was AC the was not was nonfunctional.

Speaker 1: I I legit that was that actually that actually shocked me so much because I you know, you hear these jokes about, like, oh, Europeans take long holidays or, there's no air conditioning over there. And I always think that it's the Americans going a little bit too far with the bit. And so I assumed I was like, oh, yeah. The AC thing, that's probably just, like, in random places, there won't be air conditioning. No. Like, all of France doesn't have air conditioning. It's crazy. All of Europe honestly doesn't have air conditioning. Yeah. I mean, London's been London's been brutal. So are you talking to startup founders that are thinking about solving this? We were there being like, is this just the most obvious business ever? Just create an air conditioning company of Europe? Kids in the Gundo should start the air conditioning company of Europe Yeah. And just land on the beaches and just start bringing in units. Yeah.

Speaker 3: Is anyone They'd good merch with that name too fair. Well, I know that one of the Collison brothers has put out loads of posts around how people are literally dying Yeah. Yeah. From their lack of AC, and no one's no one's thought to thought this out. Like, when we had the heat wave recently

Speaker 6: here in London Maybe we'll have to get one of our interns to get on it. To get on Yeah. Have to go to quick website, you know, get an intern, you know, shipping in some AC units from wherever they ship them in from. I like it. I like

Speaker 3: to yeah. Talk to our own Woah. Okay. Woah. There we go. Oh, intern cam. I like it. Attention. What's up? What's up, lads? Okay. So,

Speaker 1: I mean, obviously, like, there are a lot of element down to the PTZ cameras, you're clearly standing on the shoulders of of us. You have the picture right there. And and and it's great because, like, we've defined a bunch of different, like, patterns that allow this business to work. Like, when I see the logos at the bottom of the ticker, I'm like, that's great. That allows you to pay for the studio and the interns. Where do you see the show going? Where do you want the differentiation to be? Because you're already differentiated just in the fact that Europe is different than the stuff we talk about. You cover stories that weigh weigh deeper than we do if it's about Europe. But are there other other other things that you're thinking about where you're like, yeah, actually, like, we want to go a completely different direction with this?

Speaker 6: Yeah. Sure. That's a really good question because when we we actually didn't think that we would raise any money. We're doing pretty well. As you mentioned, ads model, you know, what you guys have kind of built in terms of a model is great, right? But then when we figured out how big the opportunity is in Europe specifically, we realized that raising the money was it had legs. We were like, okay, this thing can be really big because it is the live show, but we see that as like the kind of wedge in the door, the foot in the to kind of to build the network and then it's a network, right? So think about potentially a summit business or whatever it is, like the European ecosystem needs that, so and it's not kind of as developed as the ecosystem over there, so it's like if we can kind of, you know, almost almost kind of piggyback off that off that model and then build on top of that, I think, yeah, the sky's the limit. We can we can go very big, which is exciting. I think, like, long term, you can see it, like, in a way where the show

Speaker 3: would just become the advertising department for a huge media conglomerate. Sure. So we could do the Summit Business. You could even open a recruitment model off the back of it. You could look at a fund off the back of that. I mean, you guys have probably gone through all these ideas anyway and you've probably chosen, let's just nail this. Like, you guys were first to do this. You were first to create the model. So I don't think there would be a need for you guys to innovate because you smashed it. You don't need to. You had first mover advantage and you and you crushed it. You're

Speaker 2: us to rest on our laurels?

Speaker 1: Did. We put laurels on the merch.

Speaker 3: So it's not not what happened. Alright. So we're gonna Can we do a a breaking TBPN resting on Laurel's?

Speaker 1: You've so so so, like, you you you guys have been successful with, like, the TBPN for Europe model. There's also a TBPN for car dealerships over here. I don't know if familiar with this. The car dealership guy has a live talked about it. Yeah. Had him on the show. We talked about it. And it's great because, like, we never cover car dealership news. It's a it's a great Show. It's every once in while, but not not that know of dealers. No. It's wonderful. And so it's great to, like, take the best practices of, like, you know, what the lighting should look like, what the truss looks like, what the logos and stuff. Like, learn from the best practices and then take the content in a different direction so that you're offering a differentiated product. Is there a European car dealership? Are there spin offs of you yet or more submarkets in Europe for, like, the European crypto ETF?

Speaker 3: I think well, well, when when we first started, I think it was just you guys, and then I think, like, Ecom Cowboys popped up. Yeah. Yeah. Think there were Flashback. You guys covered Oh, here we go. You guys covered Did you guys have Flashback yet? You guys have a Flashback yet? You gotta get on that. We thought it would come. Yeah. Yeah. The dance. That's good. It's How do we we need down to our go down to our we need to get down to our frame. What could we do? Frame. If you Oh, yeah. What

Speaker 1: tricks do you have up here, Zach? You got some Wait. We got a few tricks. Should I throw you some 11 labs out or something? What what you got?

Speaker 3: We can go ad for that. Because ad mugging is earlier. Wait. Can we go ad for ad? Yeah. What yeah. What you got? I don't know if we oh, here we go. Let's go. Framer. Build better side. A good stinger. This

Speaker 1: is a really well integrated stinger.

Speaker 3: We're flashbanging it again. We're smoking it. It's over. Man.

Speaker 1: You got it in. But I think How long are your ad reads? This this stays up on the screen a little too long. Do you have to click it to come off? That's a good question. I should just come off. I I I think my feedback would be a little bit tighter on that. A little bit tighter. You don't want people getting distracted. Is someone writing this down? Yeah. It's recorded. We'll get it on Granola. Are they a sponsor too?

Speaker 3: No, they're not. This is Day one. Not yet. Working

Speaker 6: on it. Working on it. This is the worst it will ever be, boys, so it's fine. It's Day one. It'll always get better. That's right. What was the what was the question? I forgot the question. The question was just like,

Speaker 1: what else is there is there demand for a ETN for Ah, yes. In Europe. So the so there was demand for TBPN for car dealerships. There was also demand for Yeah. TBPN for crypto because we don't really talk about crypto that much. And there's been a few other, like, spin offs that have made sense, and a lot of them have gone their own ways. They don't even look like us anymore. There's, like, these different things that you can do, but they adopted like some of the best practices of like the ad market the ad model and some of the overlays and some of the live. But what I'm interested is like where what else is going on in Europe that might demand a live show?

Speaker 6: That's not Okay. So in so when we when we start started the model, start started ETM, we were like, this could be done in you know, you you mentioned, like, car dealerships. This could be done in fashion. I could get two people to come, you know, do a live show for fashion. That would be good, especially in Europe. A cooking show, whatever it is. The houses are there. Like Yeah. Literally. Yeah. Yeah. So it's like someone could do that, get the best designer designers on every day to talk about I don't know how fashion works, but, like, the new jeans that they've just, like, designed or whatever it is. Right? So, like, I think that I think you could go, like, category, you know, specific and and verticalize in in a category. Yeah. In Europe, specifically, not yet. I mean, we're, what, ten months in, so we'll see we'll see what happens, like, towards the end of the year. You guys were going for, I don't know, at least, I don't know, maybe nine months before before we caught on and we were like, look, this needs to be done in Europe. This is a a great model. What were you guys doing for the first three months? Vacation. We know the bit. No. You you guys should do you guys should do TBPN for Euro summers.

Speaker 3: There we go. Just daily. We don't the model to be fair. We did Yeah. We did Monaco with a 16 z, which is great. We saw Anish, who I know, who knows you, Jordy. We had Nico on, which is awesome. So Greece and yeah. Greece with Panathena. We were at the Louvre in Paris. Oh, right. So we got started on on on vacation destination.

Speaker 2: Now you're I remember all the summits in Europe. We

Speaker 6: only choose the destinations where we actually want to, like, you know, vacate. Yeah. I'd be But it's good model. But we think that that week Do you think we should do an AI pause so that the AI researchers can go to Ibiza?

Speaker 3: What do I I'm off for a week. I mean, they're they're all gonna be so quick. Pretty soon anyway. Quick. One week pause. Six six months pause. Six six months pause. Yeah.

Speaker 6: You can get if you can get all the Frontier Labs to sign off on that like Jensen did for his Yeah. Global It's letter.

Speaker 2: Summer. Yeah. Last question. Do you have a do you a do you have a, like, an inter an on camera intern?

Speaker 3: Our our original intern has evolved into a Co host. Into a co Co hosting now. Yeah. Yeah. We we we've not got a we've not got a title yet. Okay. Did put a job out of for two interns and we got, like, 360 applicants. There's people from based in SF that had interned at, like, Tesla, SpaceX, pinging us to be like, can we work I'm moving to Europe. That's sick. Yeah. Which was which was nuts, but I don't think we can make that one. They wanted to Euro yeah. They wanted to EuroMax with us and we thought That's great. You probably are too qualified and we couldn't afford you. Yeah. Yeah. Yeah. What what what's the European version of the Gong? We just ran we should have done a a bell because in America,

Speaker 1: we actually ring the bell. We randomly went with a gong, which is very

Speaker 6: Asian. I think it got to be a we did that. Just Today we did. We did saber a Oh, you saber a a champagne bottle. That's good. We did saber We'll send you the video of us sabering it, but as you can see You got this. It's

Speaker 3: okay. We got a TVPN. And there we go. The lights. There we go.

Speaker 2: That's pretty Works better than show. I like

Speaker 1: one. This is a good soundboard cue. Too long, though. Oh, wait. Actually, if you're gonna play the whole song for a little bit, then you're good. Then you're good. Yeah. It's gonna like intros sometimes, I guess. Yeah. Yeah. Yeah. Yeah. Sorry. You guys are you guys are like my old sports tune. Just like just like

Speaker 2: AI, you guys are like nine six six, maybe twelve months behind. But We have to keep

Speaker 6: concurrent with the AI.

Speaker 3: No. It's good. It's good. We need get the flash one going though. We need to work on We're happy for you guys to distill the shot. Shots fired. Fired. I like that one.

Speaker 1: I like that one. Hey. Don't give them any ideas. They'll take off. Yeah. No. No. We're gonna distill it back. You know? It's like when you ask Claude what model it is in Chinese and it says it's deep sea, it's like, goes by the way sometimes. You never know. No. Like, I think what's the what's the best is that this this can be a grind, like five days a week, a lot of stuff. There's just a lot of work and it just seems like you guys are having fun. Are you guys having fun?

Speaker 6: We're having fun. The most fun we've ever had. It's it's great. Yeah. It's great. Me and your get to talk to cool people and, you know, we're two mates talking to each other for a living. It's great. That's the best. Amazing. Best. Exactly. So so for you guys. You guys are living the dream, so are we. Well, congratulations. Wait. Before we go, I wanna ask. Could we get some Lucy's for the studio?

Speaker 1: I'd be happy. I'll send you a whole vending machine. Really? Yeah. Yeah. Yeah. We'll see how we'll send a ton. I love it. Yeah. It's amazing. Oh, yeah. I'd be happy. Let's do it, bro. Oh. Yeah. We're European. We need those. Yeah. Yeah. Send me your address and yeah. We'll we'll we'll chat offline, but we'll we'll we'll send you a bunch of stuff. No problem. Maybe you could be coming to the studio if that's illegal. Yeah. Great to see you guys. Congratulations on the new funding and We'll congrats to the whole talk to you soon. Have a good one. Appreciate it. Cheers. Goodbye. Let me tell you about Cisco. Critical infrastructure for the AI era. Unlock seamless real time experiences and new value with Cisco.